Abstract:
With digitalizing of media and increasing of new media environment, it has been fast changes and transformation in the process of publishing process and their content. This transformation arises especially in magazines. Digitalizing of magazines and their publishment in the digital world totally occur faster when compared with newspaper. Because of Natural Born Digital Generation's integration with the internet and mobile devices, their adaptation to digital contents haven't been difficult for them. The Natural Born Digital Generations living with mobile devices at all the time have been following digital content in the digital environment more than traditional media content. Digital magazines are at the forefront of these contents. Digital magazines easily accessible from mobile phones, iPads, tablets and social networks provide important opportunities for publishers, performers and advertisers. It is studied the transformation of digital magazine from traditional magazine and the advantages and disadvantages of digital magazine in this study. Because of insufficiency of national studies in respect of digital magazine this article is studied in order to contribute wide ranging studies in this area.
