TOURISM FACILITIES AND COUNTRY ECONOMIES: A COMPARATIVE STUDY OF SWITZERLAND AND TURKEY

Abstract

Turkey and Switzerland both have flourishing tourism, which significantly boosts their economies. The vast range of cultural landmarks, historical sites, and beach tourism in Turkey draw a sizable number of visitors from abroad, contributing significantly to the GDP, foreign exchange profits, and job prospects of the nation. The government actively promotes this industry, thus promoting economic diversification. Switzerland makes the most of its breathtaking natural beauty, attractive landscapes, and first-rate infrastructure to draw tourists, especially those drawn to wellness travel, upscale experiences, and outdoor pursuits. Through its GDP, foreign currency revenues, employment possibilities, and regional development, the tourist industry makes a substantial contribution to Switzerland's economy. Both the governments have made large expenditures in tourism infrastructure and services to overcome difficulties like language barriers, crowding in major tourist areas, and seasonal constraints, in order to ensure that visitors have a great experience. In this study, we conducted a meta-analysis of 134 research publications, focusing on the facilities and economic contributions of tourism to Turkey and Switzerland. As a result of our investigation, we came to the conclusion that Switzerland and Turkey are prime examples of the economic importance of the tourism industry. These countries use their distinctive attractions to draw tourists from abroad, bolstering local economies and encouraging regional development. Turkey is a significant player in the world of tourism thanks to its historical sites, cultural attractions, and seaside attractions. Switzerland, known for luxurious travel, daring expeditions, and wellness experiences, makes the most of its stunning scenery and first-rate tourist facilities. iii Although both nations encounter difficulties, they have successfully overcome them by utilizing their respective advantages. Despite linguistic obstacles, political unrest, and sporadic scams, Turkey's tourism industry has grown significantly thanks to its strong infrastructure, seaside locations, and historical attractions.